Sunday, August 10, 2014

Make Up For Ever Artist Shadows: Review and Swatches

Disclaimer: Product featured was provided for review.
For its 30th Anniversary, Make Up For Ever has released a line of 210 innovative eyeshadows called the Artist Shadow. Earlier in the week, the brand held a intimate launch event in Vancouver where I had the chance to test out some of shadows and make my own customized trio palette.
To read more about these new shadows, click.......
At the press event, Make Up For Ever had all of the dazzling shadows on display and I had a blast swatching all the different shades. The 210 shades are divided into five finishes (M for Matte, S for Satin, I for Iridescent, ME for Metallic, and D for Diamond) and eight color families (reds, browns, yellows, greens, blues, blacks, purples, and pinks).
There was a small inspiration board table set up that allowed us to create our own "mood board" so that the makeup artist could better help us build our own palette.
I eventually settled with two matte pinks and one metallic brown. Around 40 of the shades also double as powder blush and because I am a huge fan of matte pink blushes, I just had to get a couple. Here are more info on these shadows:
What it is:
-Highly pigmented shadows with great blendability
-Formulated using the "Pigment Atomization" technology; allows up to 88% pigment content
-Water-blend technology allows even and smooth application
-Five finishes, eight color groups, 210 shades in total

Packaging:
The Artist Shadows can be purchased individually ($25 CAD), as duos ($39), or as trios ($50). The one I have in the photo is a trio. The palette is very thin and sleek and the lid is clear with no mirrors. It's worth noting that these shadows are quite big (1.98g) so they will definitely last a long time.
We were also given a shadow brush to go with our palette and I chose the "Large Precision Blender Brush 236", which is a very soft but dense round blending/smudging brush.
Large Precision Blender Brush 236
Formulation:
The three shades I chose are:
M-806: Antique Pink (Matte)
This one is a dusty baby pink. The formulation is very soft and pigmented and I can totally see this as an every day blush color.
M-860: Powdery Pink (Matte)
Slightly more intense than Antique Pink, Powdery Pink is just as pigmented and smooth. Both mattes have a great formulation, not at all hard or chalky.
ME-614: Graphite Brown (Metallic)
This one is a super pigmented rich metallic brown. For the swatches, I only gently touched the shadow with my ring finger and yet the amount of color that was picked up was astounding!
From left to right: M-806, M-860, ME-614
Using all three shades of shadow.
Overall:
The pigmentation and texture of all three of these shadows are amazing and I think this collection is perfect for makeup artists and makeup fanatics alike. Because with 210 shades available, you are bound to fall in love with at least a handful of them!

Availability:
The Artist Shadows are available online at Sephora.
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